The LDS Church spent millions on "I'm a Mormon." Then called the word a victory for Satan. Now they've filed a federal lawsuit to prove it's still theirs.
We're breaking down the April 2026 federal lawsuit against Mormon Stories host John Dehlin — and why the legal story is stranger than any headline has made it sound.
What this episode covers: the "I'm a Mormon" campaign and its 2018 reversal under Russell Nelson; the trademark abandonment doctrine and why the church's own behavior is their biggest legal liability; the USPTO's rejection of a broad "Mormon" trademark in 2005; the 2026–2027 renewal window requiring proof of active commercial use; Dehlin's 21-year run under the name, his public excommunication, the failed mediation, and the consumer confusion argument. The church told members every use of the word was a gift to the adversary. Now they're in federal court saying it belongs to them. That's not just irony — that's institutional strategy.
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